Income from online gambling worldwide in billions of euros:
OnlineCasinoMaxi experts decided to find out what trends have become fundamental for gambling over the years.
AVAILABILITY FOR USERS
The development of the Internet industry has made gambling more accessible to a wide range of users. Experts noted a rapid growth of youth in the number of online players. There has also been a shift in demographics – more and more women are becoming clients of online casinos.
According to data from the Gambling Commission report, in the UK, the number of online players aged 18-24 years was 33% in 2016.
The development of the high-speed affordable mobile Internet, as well as the massive use of smartphones and tablets, led to the emergence of mobile gambling.
Mobile casinos offer players the same range of games as regular online casinos, only in a light optimized for mobile platforms form.
The main task of mobile gambling is to meet the needs of mobile users providing them with the convenience of playing anytime and anywhere.
Today, many players prefer to play on their smartphones and tablets in their free time: in transport, during the lunch break, waiting for a meeting.
As you can see in studies published on Rub90 portal, over the past 7 years from 2012 to 2018, the growth in the number of mobile players was 117%.
Dynamics of online gambling revenues in the world (the ratio of mobile devices and PCs):
TECHNOLOGIES OF IMPROVED GRAPHICS
The increase in the Internet speed has contributed to the emergence of advanced HD graphics technology in gambling. Gambling has become more exciting, fascinating, and colorful.
3D technologies have become widely available since 2010-2011 and began to be actively used in gambling. So volumetric graphics and sound have appeared in online gambling too.
Also, over the past decade, there has been a transition from Flash technology to HTML5 in the programming of gambling software. Thanks to this, it became possible to use vector graphics (SVG, Scalable Vector Graphics) and animation effects, and the image became brighter and clearer. An important advantage of HTML5 is the ability of the image to scale automatically adjusting to the screen size of the device where the game is launched. Also, this technology ensures fast and stable operation in all browsers known.
With the use of new technologies, the quality and spectacularity of games has changed significantly for the better. The gameplay has also become more interesting and exciting, the plots are more entertaining, and the bonus features are more diverse.
LIVE-CASINO AND VIRTUAL REALITY
The last decade was marked by the era of the live games development. Real casinos with live croupiers became available via the Internet and made a real revolution in gambling. You do not need to go to the casino to play roulette or poker with a real dealer and opponents. Now you can fully enjoy the game online.
The direction of the live casinos was developing very actively in these years: new virtual reality technologies helped to achieve the most realistic effect of the live game.
Every year, an increasing number of companies are introducing VR technologies into their new products and developing a mass market. Special VR headsets are already available to players – glasses and helmets that allow you to go back to the casino hall and plunge fully into the game process.
TECHNOLOGIES FOR BUSINESS
Gambling is always one of the first to introduce innovative technologies with the maximum benefit for itself. Therefore, in 2016, online casinos began to use the blockchain technology actively to manage their business.
The use of blockchain technology in gambling provides public control over all operations. Over the past years, it has had a major impact on improving the reputation of online gambling. After all, online casinos using blockchain technology cannot make any manipulations with the process and the result of the game. Blockchain technology has made gambling business completely transparent and information exchange mechanisms as fast as possible.
One of the demands of recent years has been a wide choice and the variety of casino games. A huge number of new products are released monthly, so it led to the the problem how to add them to the website quickly and effectively. People needed solutions how to integrate new games from many developers into the online casino gaming platform easily and the solution has been found.
DEVELOPMENT OF PAYMENT OPPORTUNITIES
The second successful use of blockchain in gambling over the past decade has been the widespread use of cryptocurrency as a means of payment. The technology has established itself as a reliable, completely anonymous means of making payments between the gambling platform and players.
Bitcoin became the main cryptocurrency for transactions in gambling.
The massive use of cryptocurrency in gambling has been promoted by the active growth of its popularity since 2015. By the end of 2016, online casinos had already offered their customers making payment in bitcoins, litecoins, ethereums and a number of other known cryptocurrencies.
Also, over the past 10 years, opportunities for making payments in fiat currency have increased too. Players have received access to making payments in cash through electronic payment terminals, mobile operators, bank cards, online transfers, payment systems.
MESSENGERS AND SOCIAL NETWORKS
In the past 10 years, instant messengers and social networks have become widely used as a means of communication between Internet users. They have already significantly pushed away the traditional telephone and mobile communications.
Gaming pads are fully adapted to the new reality and received access to social networks. Facebook casinos have quickly become a popular trend. Users can easily communicate with friends or other members playing on their phone, tablet, computer, or laptop.
Notable steps over the past decade have been taken in terms of the legalization of online gambling.
For example, in the United States in 2006, the UIGEA (Unlawful Internet Gambling Enforcement Act) was adopted. It prohibits gambling activities almost throughout the country. However, soon, the USA noticed that the country’s budget was reduced and gambling activity requires regulation, not ban. After all, these are millions of income to the treasury and thousands of jobs. Today, online gambling is already fully legalized in Pennsylvania, New Jersey, Nevada, and Delaware.
In the EU, gambling regulation is more practical seeing it as a good source of budget replenishment. Therefore, gambling is legalized there. In 2005, the UK became the first European country where the authority began to regulate online gambling. Further, France, Denmark, and other countries followed it.
Today, the list of countries where online gambling is legalized is as follows:
Along with the development of online gambling, the problem of Ludomania has also increased. Therefore, many countries are engaged in developing measures to prevent and combat gambling addiction among the population.
Over the past 10 years, the system of players’ self-exclusion has shown its effectiveness. It was created so that people registered on the gambling sites could exclude themselves from the list of players.
Currently, self-exclusion operates in Italy, the UK, and Malta. Its unified system is mandatory for all operators functioning under the licenses of these jurisdictions. Soon the system of self-exclusion will be introduced in the eastern countries too.